Nhu Lan Bakery Review: The Story Behind Vietnam’s Iconic Mooncakes
Nhu Lan Bakery is one of the most beloved names in Vietnam’s food culture, especially famous for its mooncakes during the Mid-Autumn Festival. In this review, we explore the history, flavors, reputation, and cultural importance of Nhu Lan mooncakes—why they remain an essential gift for families in Saigon and for overseas Vietnamese sending love back home.

Founded in 1968, Nhu Lan Bakery has grown from a small family shop into a Saigon institution. This review highlights the bakery’s history, mooncake varieties, customer impressions, and why Nhu Lan remains an iconic symbol of Vietnamese Mid-Autumn traditions.
Nhu Lan Mooncake
Nhu Lan Mooncake
The History of Nhu Lan Bakery
Established in 1968
Nhu Lan Bakery started as a modest bakery in District 1, Ho Chi Minh City. At that time, mooncakes were handmade in small batches, crafted using traditional recipes with locally sourced ingredients. Over the decades, Nhu Lan expanded its menu while keeping mooncakes as its signature product.
Growth and Popularity
By the 1980s and 1990s, Nhu Lan had become a landmark in Saigon. Families would queue up on Hàm Nghi Street every September to secure their favorite mooncakes before the Mid-Autumn Festival. The bakery grew beyond just a shop—it became a seasonal ritual for many Saigonese households.
Why Nhu Lan Mooncakes Are Iconic
Traditional Flavors, Modern Adaptations
Nhu Lan offers both classic baked mooncakes and creative adaptations. Signature fillings include:
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Lotus seed with salted egg yolk – The most iconic choice for traditionalists.
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Green bean with durian – A bold Saigon specialty.
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Assorted nuts (Thập Cẩm) – Packed with seeds, ham, and spices.
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Vegetarian nut blends – A modern take for health-conscious customers.
👉 Browse Nhu Lan Mooncake Collection
Popular Products to Try
Nhu Lan Bakery Locations in Ho Chi Minh City
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50 Hàm Nghi, District 1 – The main flagship store, famous for long queues during mooncake season.
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64–66 Hàm Nghi, District 1 – Additional branch serving the city center.
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365 Hai Bà Trưng, District 3 – Convenient for residents in central Saigon.
During peak season, lines often extend outside the shop, reflecting both the demand and loyalty of local customers. Buying mooncakes here is more than shopping—it feels like joining a community tradition.
Customer Impressions & Reviews
Local Perspectives
Saigon residents often describe Nhu Lan mooncakes as high quality at reasonable prices. Many families continue to choose Nhu Lan year after year, making it a trusted part of their Mid-Autumn celebrations.
Overseas Vietnamese
For Việt kiều living in the U.S., Australia, or Canada, Nhu Lan mooncakes are a taste of home. Sending a box of Nhu Lan mooncakes to Vietnam is not only a gift but also a way of reconnecting with cultural roots.
How Nhu Lan Compares to Other Mooncake Brands
Brand | Specialty | Price Range | Reputation |
---|---|---|---|
Nhu Lan | Traditional, handmade quality | Mid-range | Trusted, nostalgic, authentic |
Kinh Đô | Mass-market, wide distribution | Budget–Mid-range | Modern, commercial, easily available |
Hỷ Lâm Môn | Premium designs, elegant packaging | Mid–High range | Luxury choice, corporate gifting |
👉 Explore Kinh Đô Mooncakes
👉 Explore Hỷ Lâm Môn Mooncakes
This comparison shows why Nhu Lan is still a go-to choice for families seeking a balance between tradition and affordability.
Ordering Nhu Lan Mooncakes
In-Store Purchases
Visit the Hàm Nghi or Hai Bà Trưng stores in early September for the best selection. Be prepared for long queues, especially in the evenings and weekends.
Online & Delivery Options
For those abroad or unable to visit the shop, reliable local partners like Saigon Flowers offer:
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Authentic Nhu Lan mooncakes sourced directly from the bakery
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Same-day delivery within Ho Chi Minh City
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Support for international orders with secure payment methods
Cultural Significance of Nhu Lan Mooncakes
Nhu Lan mooncakes are not just food items; they are cultural artifacts. Each box represents the values of family unity, respect for tradition, and the joy of giving. Many corporations in Vietnam also choose Nhu Lan for business gifts, as it reflects prestige and thoughtfulness.
For younger generations, gifting Nhu Lan mooncakes to parents or grandparents is a way of honoring heritage while adapting to modern lifestyles.
Final Thoughts: Why Nhu Lan Remains Vietnam’s Iconic Mooncake Brand
Nhu Lan Bakery is more than just a shop—it is a Saigon legacy. Its mooncakes capture the essence of Mid-Autumn Festival, offering both traditional comfort and modern variety. For families in Vietnam and Việt kiều abroad, Nhu Lan continues to symbolize love, care, and cultural pride.
👉 Order Authentic Nhu Lan Mooncakes Online and share the taste of Saigon with your loved ones.
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