The History of Nhu Lan Bakery – A Vietnamese Icon Loved by Locals, Overseas Vietnamese, and Visitors
Nhu Lan Bakery is more than just a shop—it is a Saigon legend. Established in 1968, it has become one of Vietnam’s most iconic bakeries, attracting not only locals but also overseas Vietnamese and foreign visitors. From fresh bread and pastries to the famous Mid-Autumn mooncakes, Nhu Lan is a symbol of tradition, quality, and cultural pride.

Discover the story of Nhu Lan Bakery, founded in 1968 in Ho Chi Minh City. Known for its bread, cakes, and mooncakes, Nhu Lan has become a must-visit spot for overseas Vietnamese and international travelers who want to taste authentic Saigon flavors.
Nhu Lan Mooncake
Nhu Lan Mooncake
The History of Nhu Lan Bakery
From a Small Shop to a Saigon Landmark
In 1968, Nhu Lan began as a small family-run bakery on Hàm Nghi Street, District 1. Over time, it expanded into one of the city’s most trusted names, serving a wide range of products that preserve Vietnamese culinary heritage.
A Legacy Through Generations
Despite changes in Vietnam’s economy and food industry, Nhu Lan has maintained its commitment to authentic recipes, quality ingredients, and handcrafted methods. Today, it is not just a bakery—it is part of Saigon’s cultural identity.
Why Overseas Vietnamese and Foreign Visitors Love Nhu Lan
A Taste of Nostalgia for Việt Kiều
For overseas Vietnamese returning home, visiting Nhu Lan is almost a tradition. Many stop by the bakery to buy mooncakes, bread, or packaged treats as gifts for family and friends.
A Must-Visit for International Tourists
Travelers from around the world also flock to Nhu Lan. The bakery is conveniently located near the city center, making it an easy stop for tourists looking to experience authentic Vietnamese flavors. Its reputation for freshness, quality, and reasonable prices makes it a top recommendation in travel guides.
Famous Products of Nhu Lan Bakery
Fresh Bánh Mì
Nhu Lan is one of the pioneers of Vietnamese baguette sandwiches (bánh mì) in Saigon. Known for crispy bread, generous fillings, and flavorful pâté, it’s a favorite for both locals and tourists.
Cakes and Pastries
From traditional sponge cakes to European-inspired pastries, Nhu Lan offers a diverse selection, blending Vietnamese taste with international styles.
Mooncakes (Bánh Trung Thu)
Perhaps the most famous product of Nhu Lan is its Mid-Autumn Festival mooncakes. Each year, thousands line up at Hàm Nghi Street to buy mooncakes in flavors such as lotus seed with salted egg yolk, green bean, durian, and assorted nuts. For Việt kiều abroad, these mooncakes represent tradition and family connection.
Nhu Lan Bakery Today
With branches at 50 Hàm Nghi, 64–66 Hàm Nghi, and 365 Hai Bà Trưng, Nhu Lan is always bustling. During the Mid-Autumn season, long queues form as customers wait to purchase the iconic mooncakes.
The bakery also offers packaged products suitable for gifts, making it a go-to spot for both locals and overseas customers.
Cultural Significance
Nhu Lan Bakery is not just about food—it represents heritage, family, and cultural pride. Whether it’s a local family buying bread, a Việt kiều bringing mooncakes to parents, or a foreign visitor eager to taste authentic Saigon flavors, Nhu Lan continues to bring people together through food.
Conclusion: A Timeless Saigon Tradition
For more than 50 years, Nhu Lan has remained one of Saigon’s most iconic bakeries. Loved by locals, Việt kiều, and international travelers alike, it is a place where tradition meets taste. From bread and pastries to world-famous mooncakes, Nhu Lan continues to be a symbol of Vietnamese culinary heritage.
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